Vizergy team at Rethreaded's Freedom Gala

Vizergy Digital Travel Marketing supports Rethreaded’s Freedom Gala

Vizergy is happy to announce its sponsorship of Rethreaded, a local social entrepreneurship aiming to break the sex trade cycle by providing dignified jobs to those affected. Rethreaded’s annual gala, the Mukti Fundraising Event, typically draws more than 300 leaders in the Jacksonville community for a night of shopping, dining and dancing. The word “mukti” means “freedom” in Bengali.

Rethreaded relies on donated t-shirts and materials which are then transformed by survivors into stunningly creative scarves, earrings, bracelets, necklaces, bags and other one-of-a-kind products. The gala aims to raise money to support Rethreaded’s mission and vision, to help women affected by the sex trade “sew a new story.”

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Jacksonville Marketing Firm Supports Local Nonprofit Child Service Agency

Jacksonville, Fla. (December 22, 2015) – Vizergy is proud to partner with North Florida’s oldest nonprofit child service agency, Daniel Kids Foundation, Inc., to ensure local children and families can enjoy this holiday season.

Each winter, Vizergy teams up with a special charitable organization benefiting those in need. This year, Vizergy employees held their annual gift basket raffle raising funds for Daniel Kids Foundation, Inc.

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The Hotel and Resort Operator’s Digital Marketing Budget Guide for 2016

Vizergy’s new eBook provides best practice tips and free Excel budgeting template

Jacksonville, Fla. – (September 30, 2015) Vizergy – Digital Travel Marketing, the hospitality industry’s leading provider of website design and digital marketing programs, releases its eBook on how hoteliers can plan and budget to achieve the highest return on investment for the upcoming year. Budgeting for digital marketing can be overwhelming due to the rapidly changing opportunities and numerous tools available. This ebook helps hoteliers stay on track by providing thoughtful recommendations from top media analysts along with a free budgeting Excel template.

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Recapture Abandoned Bookings with Pay-Per-Click Advertising

Pay-Per-Click (PPC) advertising, like all digital marketing, continues to evolve. Not long ago, PPC was seen as little more than a way to show your website listing at the top of the search page by bidding on certain keywords. But today, it’s a tool that can help you achieve many of your business goals, from driving additional mobile bookings to recapturing abandoned bookings. You can improve your overall site traffic by directing visitors to the most relevant part of your site or as a way to present special offers. For the hotel industry, it’s also become a highly competitive space where OTA’s spend to drive bookings to their site rather than guests searching and booking direct on hotel websites. Let’s take a look at how PPC has evolved, how it can benefit your property and the most effective ways to use it.