Press

Prestigious Trapp Family Lodge Trusts VIZERGY® to Improve Online Marketing

Thursday, January 12th, 2012

Hotel Internet Marketing Company Expands Presence in Northeast

VIZERGY, a hotel Internet marketing leader, recently partnered with the Trapp Family Lodge, an Austrian themed luxury lodge owned and operated by the von Trapp family, famous for The Sound of Music.  The property, which is located in the outdoor paradise of Vermont, sought more aggressive online marketing, particularly search engine optimization (SEO) and pay-per-click (PPC) advertising.

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VIZERGY® Caps off 2011 with Another Award

Wednesday, December 21st, 2011

VIZERGY, a leading hotel Internet marketing company, was recently honored with a prestigious Leader Award from Summit International’s Emerging Media Awards.  The winning entry, a website for newly independent Sugar Bay Resort & Spa in St. Thomas, VI (formerly under a Wyndham flag), was chosen for the silver-level award out of roughly 800 entries.  Only nine percent of total nominations earned recognition in the global competition.  Since going live in late spring of this year, the site has produced well over half a million dollars in revenue from more than 130,000 visitors, with the 2011 ROI projected to exceed 10:1.  Much of this success is due to the striking design that sells the property and area.

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National Hotel Internet Marketing Company VIZERGY to Raise $50,000 for Jacksonville Nonprofit

Monday, December 12th, 2011

VIZERGY, a Jacksonville-based hotel Internet marketing company, announced a yearlong partnership with Dreams Come True, the First Coast’s only locally based nonprofit organization dedicated to fulfilling dreams for children who are battling life-threatening illnesses. Over the next year, VIZERGY plans to raise $50,000 to grant the dreams of 10 children through Dreams Come True.

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VIZERGY Appoints Industry Expert as New Vice President of Sales

Thursday, December 8th, 2011

VIZERGY, an award-winning hotel Internet marketing leader, continues its growth by appointing industry veteran Robert Arnold as Vice President of Sales. Arnold has more than ten years of experience in the hotel industry and twelve years of experience in e-commerce and Internet marketing.  His background and intimate knowledge of the industry made him the ideal candidate for overseeing and stimulating the growth of VIZERGY’s client base, as well as working with the sales, marketing and client services teams to develop ROI centric service offerings.

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VIZERGY’s Exceptional Hotel Website Design and Marketing Performance Lead to Six HSMAI Adrian Awards

Tuesday, November 29th, 2011

For the sixth consecutive year, VIZERGY®, an award-winning hotel Internet marketing leader, was honored with multiple Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards for best in hospitality sales and marketing.  VIZERGY had six winning entries, including two gold winners, in the “Digital Marketing” division and “Web Site” category, for branded and independent properties and a hotel and resort group.

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New HSMAI and VIZERGY White Paper for Hotels and Resorts: Best Practices for Website Analytics

Thursday, November 17th, 2011

VIZERGY, an award-winning hotel Internet marketing leader, and the Hospitality Sales and Marketing Association International (HSMAI) teamed up to release the informative, detailed white paper, “Best Practices for Hotel Website Analytics.”  Website analytics are an integral part of hotel marketers’ decision making processes, but many hoteliers are unsure of how to fully take advantage of this data to make the most of their marketing efforts and grow their online business.  This paper was produced in response to many of the questions hotel marketers have about website analytics.

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VIZERGY Unveiled as 2011 W3 Awards Winner in Hotel and Lodging

Wednesday, November 2nd, 2011

VIZERGY, an award winning hotel Internet marketing leader, proudly announces it has won three prestigious W3 Silver Awards in the Hotel and Lodging category. Hosted by the International Academy of the Visual Arts, the W3 Awards honor and recognize creative excellence on the web and the behind-the-scenes professionals who put award-winning websites, videos, and marketing programs into action. With over 3,000 entries received in the competition’s sixth year, VIZERGY is honored to be selected as a W3 Silver Award recipient for the following properties:

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Optimized Local Listings Boost Traffic and Revenue

Thursday, October 20th, 2011

To help hoteliers, VIZERGY, a hotel Internet marketing leader, is offering its revamped Local Search service – ensuring property listings are accurate, consistent, optimized and distributed across the Internet’s largest local search network – on both desktops and mobile devices.  With over three billion local searches being conducted by online consumers every month on local search platforms like Google Places, Bing Local Listing and Yellowpages.com, it’s no wonder local search listings have become so vital to hotels and resorts.

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Gain the Insight Your Property Needs to Enhance Online Marketing

Wednesday, October 12th, 2011

VIZERGY, a hotel Internet marketing leader, presents the webinar “Social, Mobile and Local – The Now and Future of Hotel Internet Marketing.”  The webinar will discuss the landscapes of these channels and how hoteliers and their properties can increase online traffic and bookings.  Register here for the presentation, which is on Wednesday, October 26, 2011 from 2:00 PM – 3:00 PM EDT and presented by Lisa Klueppel, VIZERGY’s Director of Online Acquisition Marketing, and Philip Faircloth, Director of Client Marketing Services.

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Sugar Bay Resort and Spa’s New Website Produces Instant Revenue Boost

Thursday, September 22nd, 2011

VIZERGY, a hotel Internet marketing leader, recently partnered with Sugar Bay Resort and Spa, an all-inclusive resort in St. Thomas, Virgin Islands, to reposition the property and enhance its online presence with a custom website, mobile website and search marketing.  In less than a month, the property has seen over 20,000 visitors and nearly a 10:1 ROI that’s quickly growing.  VIZERGY also achieved first page rankings on Google and Bing search results for nearly 20 Sugar Bay keyword phrases – with nearly 50% of visitors from natural search.

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