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Clear and Concise > Clever

And Three Tips to Ensure Your Site Adheres I’m no mathematician. In fact, I was quite ecstatic when I learned that I didn’t even have to take another math class after my junior year in high school. I guess you

Exclusive Google Partner Insights & Tools for 2015

By: Nicole VanNienwenhove, Paid Search Analyst As a Google certified partner, Vizergy continues to grow and evolve with the ever-changing marketing trends and practices. Exclusive insights and tools are provided to Vizergy straight from Google in order to meet specific

Content Strategy for Hotels

Stop Putting Your Content in the Corner Thoughtfulness, strategy . . . these things seemingly take a back seat when due dates rapidly approach and queues ostensibly bust at the seams. It’s often the case that deliverables get churned out,

Responsive Website Design for Hotels – What’s changed?

responsive template design

By: Natasha Wojcik, Corporate Marketing Coordinator Responsive design has changed a lot over the past year. In 2013, we wrote two articles on the topic of responsive, “Responsive Website Design for Hotels – Is it Your Only Option?”, and “Content

Five Important Hotel Related Takeaways from the BrightEdge Share14 Marketing Conference

The BrightEdge Vizergy Partnership At Vizergy, we work closely with BrightEdge, a search marketing authority that offers an enterprise grade SEO platform.  Our partnership is an essential component of our advanced SEO strategies.  The analysis, tools and research they provide

What does the new Google Pigeon update mean for your hotel?

On Thursday, July 24 Google announced the “Pigeon” update (as named by the professionals at Search Engine Land).  In this article written by Barry Schwartz, he states “Google has released a new algorithm to provide a more useful, relevant and

Dictate a Clear Purpose with Information Architecture

Conversion is king when it comes to web presence within the hospitality vertical. The more matter-of-fact way of saying it is, putting heads in beds. While it is vital to create an immediate emotional connection with a visitor to ensure

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