VIZERGY® Recognized by 904 Business Magazine as Community-Minded Company that Cares

February 2nd, 2012

Company repays success by giving back in local community

904 Magazine recently included VIZERGY, a nationally recognized leader in hospitality digital marketing, as part of their “Companies with Heart” special feature in the February issue of the magazine. The recognition was based on several criteria, including the company’s corporate philosophy on giving back, as well as activities, programs, and company policies that highlight VIZERGY’s commitment to philanthropy. VIZERGY, a small business with less than 100 employees, has contributed nearly $30,000 and hundreds of hours of staff time towards numerous charitable causes, including: Dreams Come True, First Coast No More Homeless Pets, Homes of Life, Second Harvest Food Bank, as well as various schools, churches, and other organizations in the area.

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Crowne Plaza Philadelphia Downtown Sees Instant Results with VIZERGY®

January 25th, 2012

New Independent Website and Digital Marketing Services Keys to Success

VIZERGY, a hospitality digital marketing leader, and Crowne Plaza Philadelphia Downtown are working together to enhance the hotel’s online marketing, recently launching a new website with search engine optimization (SEO), pay-per-click advertising (PPC) and local search marketing.

In the brief two month period since the Crowne Plaza Philadelphia Downtown’s new site went live, it has realized tremendous results.  The site produced nearly 10,000 visitors, with over 2,200 delivered to the hotel’s corporate booking engine.  This is largely due to effective SEO and PPC initiatives.

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Going Above & Beyond on Facebook to Benefit Your Hotel

January 20th, 2012

Support your property’s overall social media marketing initiatives by implementing Facebook’s key features and strategies for boosting your property’s social presence.

With more than 800 million users engaging in real-time through various channels, Facebook has become a global phenomenon. But, for hotels the basics aren’t enough anymore. The window for attracting and engaging travel shoppers continues to grow as the social network keeps making upgrades and adding new and improved features and functionalities.

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Prestigious Trapp Family Lodge Trusts VIZERGY® to Improve Online Marketing

January 12th, 2012

Hotel Internet Marketing Company Expands Presence in Northeast

VIZERGY, a hotel Internet marketing leader, recently partnered with the Trapp Family Lodge, an Austrian themed luxury lodge owned and operated by the von Trapp family, famous for The Sound of Music.  The property, which is located in the outdoor paradise of Vermont, sought more aggressive online marketing, particularly search engine optimization (SEO) and pay-per-click (PPC) advertising.

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Social, Mobile and Local – A MUST for Hotels in 2012

January 5th, 2012

In order to have truly integrated online marketing, hotels and resorts must invest in social, mobile and local marketing initiatives.  If your property still isn’t on board with all three channels, now’s the time to make a change.

Social Media Matters

Quite simply, social media matters because it’s a place where millions of travel shoppers converge to discuss, review and shop for lodging.  And if that many travelers are in one channel, hoteliers absolutely need to be there.  Social outlets such as Facebook and Twitter have shifted power to consumers.  Review sites like TripAdvisor—another form of social media—also provide guests a strong voice.

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VIZERGY® Caps off 2011 with Another Award

December 21st, 2011

VIZERGY, a leading hotel Internet marketing company, was recently honored with a prestigious Leader Award from Summit International’s Emerging Media Awards.  The winning entry, a website for newly independent Sugar Bay Resort & Spa in St. Thomas, VI (formerly under a Wyndham flag), was chosen for the silver-level award out of roughly 800 entries.  Only nine percent of total nominations earned recognition in the global competition.  Since going live in late spring of this year, the site has produced well over half a million dollars in revenue from more than 130,000 visitors, with the 2011 ROI projected to exceed 10:1.  Much of this success is due to the striking design that sells the property and area.

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National Hotel Internet Marketing Company VIZERGY to Raise $50,000 for Jacksonville Nonprofit

December 12th, 2011

VIZERGY, a Jacksonville-based hotel Internet marketing company, announced a yearlong partnership with Dreams Come True, the First Coast’s only locally based nonprofit organization dedicated to fulfilling dreams for children who are battling life-threatening illnesses. Over the next year, VIZERGY plans to raise $50,000 to grant the dreams of 10 children through Dreams Come True.

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VIZERGY Appoints Industry Expert as New Vice President of Sales

December 8th, 2011

VIZERGY, an award-winning hotel Internet marketing leader, continues its growth by appointing industry veteran Robert Arnold as Vice President of Sales. Arnold has more than ten years of experience in the hotel industry and twelve years of experience in e-commerce and Internet marketing.  His background and intimate knowledge of the industry made him the ideal candidate for overseeing and stimulating the growth of VIZERGY’s client base, as well as working with the sales, marketing and client services teams to develop ROI centric service offerings.

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Webinar – Social, Mobile, and Local – The Now and Future of Hotel Internet Marketing

November 30th, 2011

This presentation goes into detail on some of the hottest channels and topics in online marketing, and shows how your property can benefit from each.

View the webinar slides here or watch the full presentation below.

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VIZERGY’s Exceptional Hotel Website Design and Marketing Performance Lead to Six HSMAI Adrian Awards

November 29th, 2011

For the sixth consecutive year, VIZERGY®, an award-winning hotel Internet marketing leader, was honored with multiple Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards for best in hospitality sales and marketing.  VIZERGY had six winning entries, including two gold winners, in the “Digital Marketing” division and “Web Site” category, for branded and independent properties and a hotel and resort group.

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