Stop Putting Your Content in the Corner Thoughtfulness, strategy . . . these things seemingly take a back seat when due dates rapidly approach and queues ostensibly bust at the seams. It’s often the case that deliverables get churned out, produced in silos in the interest of expediency and meeting client expectations—timeline expectations at least.
By: Natasha Wojcik, Corporate Marketing Coordinator Responsive design has changed a lot over the past year. In 2013, we wrote two articles on the topic of responsive, “Responsive Website Design for Hotels – Is it Your Only Option?”, and “Content in Context Is King”. Since those articles were written, responsive is no longer just an
The BrightEdge Vizergy Partnership At Vizergy, we work closely with BrightEdge, a search marketing authority that offers an enterprise grade SEO platform. Our partnership is an essential component of our advanced SEO strategies. The analysis, tools and research they provide ensure our SEO services are as in depth and effective as possible. The Share 14
HSMAI’s Certified Hospitality Digital Marketer (CHDM) Program Enhances Vizergy’s Expertise Vizergy, a leader in hotel Internet marketing, is the first company to have their entire client services team, which consists of 20 plus account managers and digital marketing strategists, certified by the Hospitality Sales and Marketing Association International (HSMAI). The CHDM program, which was created
On Thursday, July 24 Google announced the “Pigeon” update (as named by the professionals at Search Engine Land). In this article written by Barry Schwartz, he states “Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals.”
Beacon South Beach Hotel and Grand Historic Venue Earn Company Interactive Media Awards™ Vizergy Digital Travel Marketing recently won Interactive Media Awards (IMA) on behalf of two clients – Beacon South Beach Hotel in Miami and Grand Historic Venue in Baltimore. The IMA recognizes the highest standard of excellence, honor and outstanding achievement in website
Conversion is king when it comes to web presence within the hospitality vertical. The more matter-of-fact way of saying it is, putting heads in beds. While it is vital to create an immediate emotional connection with a visitor to ensure they stick around, the next all important piece is creating a good user experience free